Notoriously it was once the most difficult velvet rope to negotiate in Manhattan and apparently they’ll soon be opening a sister venue in London. In it’s heyday, a key card was pre-requisite to gain entry. Whether this concept will work across the pond remains to be seen, and to be fair it’s the kind of place I’d usually avoid like the plague.

But when in New York, and when with a mate-who’s-mate’s-mate-knows-a-mate-of owner Amy Sacco, then why not.

Is it worth the effort? Well, the pretentious git in me did feel kind of smug at leaving the mere mortals behind on the sidewalk, but the place certainly didn’t blow me away.

Inside was “Beverly Hills themed” whatever that means. It was much smaller than expected, music was identikit hip-hop and R&B and there wasn’t a single celebrity du jour to gawp at. The only thing that blew me away was checking my Amex receipts in my wallet the following morning.

Chelsea, Manhattan
515 W. 27th St (between 10th & 11th Aves)

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