The open top tourist buses run on three routes from Pazza Municipio. Naples is a very large city and this is a good way to get your bearings. I particularly recommend Line B, south-west along the bay, the quieter side of Naples, which provides great views of the bay and Vesuvius.
Piazza Municipio near Stazione Marittima
But the tour buses are very expensive ... so use the local ones for about one euro you get 90 mins travel.