It is a website which I read about in an article on this site. It has apartments or rooms to rent all over NYC. I rented a fab studio in Greenwich Village for $150 a night through them (how cheap?!) The owner was very helpful and nice - he even contacted me after we left to say I had left $50 in the studio and sent it back to me! Owners don't get paid until after your stay so it is all safe and secure plus the website is nicely designed, easy to use. Highly recommended. The apartment I stayed in was called 'Famous Street' and I found it by searching for 'two people, whole apartment $150 max'. Only minor downside is that I couldn't find a way to search by area.
Is this your business?