I wasn't really left with much choice as I was pushed into taking part by my casa's cousin/farmer/cowboy/salsa instructor. He insured me it was a must while in Vinales however I was still quite reluctant to give it a try. I was led in near silence by my semi-automatic horse through the backs of farmer’s fields, besides prying wild life and had the chance to pick exotic wild fruits which were the most delicious I had yet had in Cuba. The Avatar style mountains closed in on us as we wandered through the valley's rising floor. We dismounted and explored the dips and creeks, into the caves and cooled by the plunge pool with the plumpest (wild) pigs I had ever seen. I was also promised a trip to a cigar factory which was delightful! We smoked handmade cigars for about an hour washed down with an ‘authentic’ rum, lemon and coconut water concoction. It may seem touristy but it was a worthwhile experience, being able to speak to the locals and explore a tourist excursion that the Cuban government isn’t controlling.
It's best to just ask someone at your casa for details.
Is this your business?