If you live in Finland, this brand must be overexposed but for the foreigner it still looks bright and funky. A great range of clothes, accessories and homeware. The best stuff harks back to bold 1960s prints but it also does a line of sober businesswear for women. It's not cheap but then it seems to be mostly manufactured in Finland rather than a far eastern sweatshop and the quality and durability are excellent. There's a factory outlet in Herttoniemi (on the metro line), where the prices are a bit less shocking.
Marimekko, Pohjoisesplanadi, Helsinki (and branches);
www.marimekko.fi/eng
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